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Julie Pitcher

Faculty and Staff

Prof. Julie Pitcher Giles, BA, MBA (Memorial)


​Assistant Professor – Business Administration

Phone: (709) 639-2571
 AS 2012


Teaching Interests

I teach courses in introductory business and marketing, and in business leadership, organizational behaviour, theory, and change, as well as business ethics and social responsibility. I also supervise undergraduate students through the Memorial University Undergraduate Career Experience (MUCEP) program, and graduate students in the Masters of Arts in Environmental Policy (MAEP) program who have a specific interest in corporate social responsibility.

Research Interests

My general area of research interest is social responsibility, and I am currently pursuing PhD studies at the University of Leicester that specifically examine how small businesses understand and engage with social responsibility. I am also interested in the area of social entrepreneurship, and the definitional and measurement challenges that exist in the field. Exploring university teaching and learning, and curriculum development are further areas of research curiosity that bridge my teaching and research interests.

Recent Conference Presentations

Turner, J.L. & Pitcher Giles, J.B. (2015). Marble Mountain Resort: Driving growth through the 4Ps. Presented at the annual ASAC Conference, Halifax, Nova Scotia.

Pitcher Giles, J.B. & Turner, J.L. (2015). Reframing the definition of social entrepreneurship: A contemporary model. Presented at the annual CCSBE Conference, Edmonton, Alberta.

Recent Graduate Student Supervision


Teaching Assistantship, Mr. Banjo Edu, Master of Arts in Environmental Policy.

Supervisory Committee Member, Mr. Banjo Edu, Master of Arts in Environmental Policy, Thesis:  The Role of Government in Supporting Corporate Social Responsibility for Environmental Natural Resource Management: A Case Study of the Off-Shore Oil and Gas Industry in Eastern Newfoundland.


Research Assistantship, Mr. Abayoi Ogayemi, Master of Arts in Environmental Policy.


Chair, Business Administration

Grenfell Campus, Memorial University of Newfoundland
20 University Drive, Corner Brook, NL
A2H 5G4 , Canada

Phone: (709) 639-4600